Niche websites like health and fitness have been on the rise, specifically since the pandemic. These unequivocally witness high click-through rates, which translates to high revenue. Users are always looking out for respectable and helpful online spaces that can improve their quality of life. As a publisher, you must just have content that adds value to your users, and if you add that with the best ad networks listed here, you are sure to drive very high revenues.
However, having said all this, the most effective way to choose the right ad network is to ensure you try and run them for the month. Most of the SSPs and ad networks will require 28 days to get your sites approved on major DSPs and let the optimization kick in.
iZooto is an owned audience marketing solution that leverages push notification as a channel to help publishers build, own, and engage their audience. iZooto enables publishers to take charge of their audience and reduce their dependence on Google and Facebook. Publishers engage their audience with personalized and automated notifications to build repeat traffic and earn more from their current display ads. Publishers can also push ads to their audience using notifications and generate incremental revenue
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Ezoic makes sure that websites utilizing their technologies comply with the AdSense guidelines because they are Google Certified Publishing Partners. Ezoic does not require you to have an AdSense account, but if you do, it must be in great condition, as Ezoic cannot approve sites that AdSense has banned due to policy breaches. Ezoic does not seek websites that are primarily corporate or e-commerce in character, but rather sites that are informative and content-rich, creative, and appealing. But it can be taken into consideration if your website is a blog that is connected to an online store.
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Google AdSense is a contextual advertising network that helps publishers monetize their websites with global fills. It offers one of the best CPC rates for niche blogs and websites. AdSense is the go-to advertising network for all entry-level publishers.
Read MoreUnderdog Media is a dynamic ad monetization network that prioritizes offering its publisher partners highly visible ad units. The EDGE unit, a hybrid slider that can offer both video and conventional display ads, is the flagship item for UDM.
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It is well-known in the business for its high-quality service and unrivaled performance. With Revcontent, publishers can gain access to ad solutions like gallery implementations, widgets, unrestricted API customizations, and endless scroll, which are far from traditional and offer publishers unique revenue possibilities.
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