The Best Advertising Platforms Tools: Site Type


As global advertising demand continues to grow, the advertising technology landscape is emerging to cater to niche audiences. Thus, a lot of ad networks have emerged across various verticals and niches. They are particularly catering to certain niches and are able to superiorly monetize those niche categories. There are a lot of ad networks that have specifically emerged in the health, finance, anime, crypto, and education verticals. In this category, we have segmented ad networks across IAB categories and listed the ones that tend to perform well in those niches. 

We suggest you click on the individual sub-categories to check the best ad networks for that particular niche. Some of these ad networks and platforms cater specifically to the selected niche. Also, we have listed a few networks that tend to perform well in most of the niches and site categories. Should you wish to suggest an ad network that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit.  

iZooto is an owned audience marketing solution that leverages push notification as a channel to help publishers build, own, and engage their audience. iZooto enables publishers to take charge of their audience and reduce their dependence on Google and Facebook. Publishers engage their audience with personalized and automated notifications to build repeat traffic and earn more from their current display ads. Publishers can also push ads to their audience using notifications and generate incremental revenue

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Setupad is a monetization tool that allows content producers to display programmatic advertising to boost their ad revenue. More than 15 supply-side networks, including Google, are connected to the publisher's ad inventory through Setupad using header bidding technology.

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Ezoic

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Ezoic makes sure that websites utilizing their technologies comply with the AdSense guidelines because they are Google Certified Publishing Partners. Ezoic does not require you to have an AdSense account, but if you do, it must be in great condition, as Ezoic cannot approve sites that AdSense has banned due to policy breaches. Ezoic does not seek websites that are primarily corporate or e-commerce in character, but rather sites that are informative and content-rich, creative, and appealing. But it can be taken into consideration if your website is a blog that is connected to an online store.

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Exoclick

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Leading ad technology provider ExoClick offers publishers and advertisers possibilities to monetize content. It functions both as an ad network and as an ad exchange.

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Google AdSense is a contextual advertising network that helps publishers monetize their websites with global fills. It offers one of the best CPC rates for niche blogs and websites. AdSense is the go-to advertising network for all entry-level publishers. 

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Adsterra is a well-known ad network with a Partner Care philosophy that serves over 30 billion ad impressions per month globally (70% of traffic is mobile). There are around 18K direct publishers and 12K brands, media agencies, affiliates, and advertising networks working in major and non-mainstream sectors.

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Contextual ad network Adsolut Media has agreements with some of the biggest ad exchanges in the market. The primary objective of the company is the continuous dynamic development of its programmatic solutions to ensure that the relationships between advertisers and publishers are fruitful and profitable for both parties.

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Underdog Media is a dynamic ad monetization network that prioritizes offering its publisher partners highly visible ad units. The EDGE unit, a hybrid slider that can offer both video and conventional display ads, is the flagship item for UDM.

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Media.net

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One of the largest contextual advertising platforms, Media.net offers cutting-edge ad tech with server-to-server technology to publishers. It has one of the largest pools of advertisers in the world and its ads can help you maximize your monetization.

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Publir

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You want to boost your earnings and draw in additional subscribers. With the use of an online platform called Publir, content producers may increase their income by promoting their goods and services, raising money through donations and merchandising, selling subscriptions, and more.

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