The Best Supply Side Platforms for Publishers: 2022

Find the best intermediary technology platform that helps publishers get good prices for their impressions via the issuing of big requests to various demand partners. In essence, they connect demand partners and online publishers via ad exchanges. These can lead to a signification boost in ROI for publishers as it connects their inventory to multiple demand partners. Here is what to consider when selecting a supply-side platform:

  • Reporting and analytics
  • Existing partners
  • Ease of setup
  • Availability of support
  • Control over ad management, inventory, and a price floor

Setupad is a monetization tool that allows content producers to display programmatic advertising to boost their ad revenue. More than 15 supply-side networks, including Google, are connected to the publisher's ad inventory through Setupad using header bidding technology.

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Pubgalaxy

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By collaborating with top advertisers, PubGalaxy acts as a platform for website publishers and owners, assisting them in monetizing their website ad space. By utilizing the full potential of the RTB ecosystem, PubGalaxy's goal is to assist its publishers in achieving steady growth in revenue from display ad inventory.

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Monumetric

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With a variety of different ad units, Monumetric is a one-stop display advertising partner that can help you monetize the visitors to your blogs. Monumetric automatically creates dynamic display advertisements based on your blog's content and the interests of your visitors whenever somebody visits.

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Chocolate is the world’s first video SSP with 100% server-side auctions. It is a global company that aims to deliver the best mobile, desktop, and connected TV video advertising solutions. They offer powerful monetization solutions for app developers, mobile publishers, and CTV providers.

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Adtelligent is a sell-side ad technology company providing holistic demand management and intermediation solutions for publishers. By integrating ad serving for display and video, header wrapper capabilities, and outstream functionality into one holistic stack, Adtelligent has established a new standard for selling inventory to programmatic buyers.

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Smartyads ad exchange is a programmatic ad marketplace platform for publishers that is designed to supply partners.

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PubMatic partners with you to find out your unique needs and help you leverage the tools that you need to improve the monetization potential of your properties. PubMatic’s ad decisioning and automated selling products empower publishers with independence and access to unique demand while also maintaining a strict commitment to transparency and quality.

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Adform flow is a global, independent, and fully integrated advertising platform built for modern marketing.

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DiDNA

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DiDNA is an ad tech for publishers, SSPs, DSPs, and brands that offers leading advertising solutions for businesses operating in the publisher ecosystem.

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Eskimi is an ad tech platform that helps brands and agencies to conduct programmatic advertising campaigns and target unique audiences.

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